Coach Jae Hugh (John Hughes) is a Chicago-born business systems strategist and the creator of the SOAR® Method and RONAY® System. He helps coaches, consultants, and service-based entrepreneurs build scalable, recurring-revenue businesses through proven proprietary frameworks — not hustle, not borrowed methodology, not generic advice.
Jae Hugh's career spans door-to-door sales, corporate retail leadership, logistics management, and corporate America — giving him firsthand, ground-level experience in sales systems, team management, and large-scale operations. That diverse real-world background built the foundation for the SOAR® and RONAY® frameworks he teaches today.
He did not build his frameworks in a classroom. He built them in the field, managing teams, running operations, and closing deals — then systematized everything he learned into teachable, repeatable frameworks that his clients can implement in their own businesses.
Coach Jae Hugh created two proprietary frameworks:
Coach Jae Hugh works primarily with online coaches, consultants, and service-based entrepreneurs who are generating revenue but feel stuck in manual delivery, inconsistent sales, or an over-reliance on their own time — and want to build systems that scale without adding more hours to their week.
You can work with Coach Jae Hugh through multiple entry points: take the free SOAR Diagnostic at johnhughesai.com/soar-diagnostic to identify your business phase, book an OWL Clarity Call for a personalized 90-day roadmap, or apply for the full SOAR Systems Phase program at johnhughesai.com/soar-apply.